Franklin University Switzerland Academic Travels

Franklin University Switzerland

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Beyond Borders is a short documentary commissioned by Franklin University Switzerland (Lugano). It tells the story of an institution that deeply values experiential learning, the development of an understanding and sensitivity to sustainability with a powerful global outlook. During five simultaneous international shoots, we hired local film crews to document the students, professors and guides on location. We also incorporated student footage from their trips to fully emphasize this life-changing experience from their perspective. After the Academic Travels, we interviewed both the students and professors back on Campus, who told us how the Academic Travels enriched their academic experience. The content strategy included a short trailer, a 20 min documentary and various social media videos.

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